designer, illustrator & creative specialist

Hi, I'm Bianca DiPietro, a graphic designer from Hamilton, Ontario.
I work in print & digital mediums creating visual identities,
communication materials and custom artwork for all your needs.

Photo of the Designer

I'm that person who has a warm fuzzy feeling when I see a hand-rendered typeface, a layout that just 'feels right' or anything that shows some thoughtful and creative minds collaborated to solve a visual problem.

Thesis Poster

Arbitype Poster Series

Thesis Books

Arbitype Thesis Books

Thesis Defense

Thesis Defense

2680 Thesis Book

2680 Thesis Book

WagJag Flyer

WagJag Flyer

Oxygen Magazine

Oxygen Magazine

Roller Derby Artwork

Roller Derby Artwork

Clean Eating Magazine

Clean Eating Magazine

H1N1 Craze

H1N1 Intervention

Infinity Typeface Design

Infinity Typeface Design

Malnutrition Information Graphics

Information Graphics

Garbage Symbols

Garbage Symbols User Testing

Visual culture surrounds us and influences us. I am inspired by the creative capacity of people to affect one another.

Experience

Art Director / Creative Lead

Wall2Wall Media / Yellow Pages Group

Etobicoke, ON

May 2013 - Present

Manage a team of graphic/production designers on 6 publication titles in the real estate, home decor & residential sector. Handle/direct branding and design concepts for client websites, marketing materials and re-designs of current publications.

Owner & Designer

Designed By Bianca

Hamilton, ON

January 2011 - Present

I work with a variety of clients on projects of many different mediums. I work on branding, print, custom illustration and web. My most recent clients have been Counter Culture Coffee, Pivot Design Agency, AIM (Active Interest Media Publishing), Toronto Media (WagJag).

Graphic Designer

Clean Eating magazine

Robert Kennedy Publishing

Mississauga, ON

August 2011 - May 2013

Clean Eating magazine focuses on healthy eating and recipes that follow the clean eating lifestyle. As a designer I created layouts while working closely with the editorial teams and freelance writers. I was responsible for planning photo shoots and art directing on set while working closely with professional photographers, food stylists and prop stylists.

Instructor / Teaching Assistant

York University

YSDN 2008 Information Design 1

Department of Design

Toronto, ON

January 2011 - April 2011

Instructed, lectured and critiqued a 2nd year design practicum course in the area of data visualization and information design. Guided students through projects with one-on-one critiques and class lectures that focused on key concepts to facilitate direction. Marked and graded all projects and presentations.

Research Assistant / Programmer

York University

Visual Differentiation in Look-alike
Medication Names

Toronto, ON

August 2009 - January 2011

Programmed and prepared computer-based study materials in DirectRT experiment software, as well as assisted in the design and preparation of other study materials. Certified by University Health Network to conduct research in the hospital setting and therefore ran the medication study for 6 weeks (testing approximately 100 participants).

Education

Master of Design

York University, Toronto, ON

Title: “Do You See What I’m Saying?

Investigating the Artbitrariness of Letterforms through Typeface Design”

Committee: David Cabianca & Paul Sych

September 2009 - April 2011

Front End Developer

Extraordinaire

HackerYou Toronto, ON

September 2013 - December 2013

Honours Bachelor of Design

York University, Toronto, ON

Summa Cum Laude

September 2005 - May 2009

Organizations / Affiliations

Volunteer Graphic Designer &

Creative Specialist

Media & Public Relations Committee

Hammer City Roller Girls
of Hamilton ON

January 2011 - Present

Certificate of Training

UHN Good Clinical Research Principles

University Health Network

Toronto, ON

January 2010

Exhibitions

York University / Sheridan

College Design Show

Wonderlust: A Passionate Curiosity Graduate Show

Steam Whistle Brewery

Toronto, ON

May 2009

Internships

Graphic Designer

Canadian Printers

Hamilton, ON

MAY 2008 - OCTOBER 2009

Assisted in the creation and design of Print Today magazine. Learned about print production, which included prepping for 2-color and 4-color press printing.

Conferences & Presentations

What Stinks? A Presentation on

Waste Management Signs

Guest Speaker - MDES 5104

York University, Toronto, ON

January 2011

Design Biennial

Graduate Symposium

Amateur Vandals:
Graphic Interventions in the City

Conference Presenter

North Carolina State University

Raleigh, NC

January 2010

Publications

Urbanicity Newspaper

Featured Article on myself, specifically focusing on my Master of Design Thesis

Hamilton, ON

May 2013

Oxygen Magazine

Featured in the Contributors Section

Adventure Race Feature custom illustrations

July 2013

Verso Magazine

Funiculus Type Treatment

2006 Design Annual

York University, Toronto, ON

Graphic Perspectives, Issue 5

Awards & Honours

W. Lawrence Heisey

Fine arts Award

$4,000 for academic standing
in Graduate studies

York University » 2010

Graduate Scholarship

$14,000 for Masters Study entrance

York University » 2009

Continuing Student Scholarship

$900 in recognition of academic standing

York University » 2007

Heinz Jordon Memorial

Scholarship

Received in Bachelor of Design program for outstanding academic achievement

Sheridan College » 2007